At the solemn ceremony held on Tuesday at the Holiday Hotel, 100 best brands were announced. At the ceremony, organizers sent a message that every better-equipped store needs to have these brands on their shelves.
After Nielsen Research Agency has proposed nearly 400 brands, voters across BiH have been voting through an online questionnaire.
“The voting lasted for a month, and then the data was processed. It is interesting that some of the last year’s brands, but also the new brands had entered the competition. The building of a brand is very difficult. In order for a brand to become recognizable and become a compulsory part of the assortment, it is important to build it, and this is one of the ways for companies to present their products and put them on shelves,” said Edina Mizic, executive editor of InStore magazine.
Selection of must have products was attended by representatives of the biggest stores and companies from BiH whose brands were selected (Nektar, Zlatna džezva, Jogobella, ABC sir, Vitinka, Lejla Water, Grand Coffee, Oaza Water, Klas flour , pasta and other brands).
The AS Holding Group has received awards for eight brands, and the spokesperson Andrea Tomasevic-Kolenda highlighted that the award is of a tremendous importance to AS Holding:
“We are proud that consumers have recognized the products of companies from our group. We are glad that our quality has been recognized once again, and that we received award last night. We listen to the needs of the market, our customers and then we adjust our products to them. ”
InStore magazin promoted the following brands: Cocta, Fast Energy, Pfanner, Sarajevski kiseljak, Vitinka, Oaza, Lejla, Jana, Banjalučka pivara – Nektar, Sarajevsko pivo, Prima, Smoki, Basso, Klas tjestenina, Maggie, C začin, Vegeta, Jufke Sprind, Jufke Klas, Klas Zlatni puder, Meggle mlijeko, MI99-Natura Vrhnje za svježi sir, MI99- Natura Jogurt, abc sir, Meggle, Algida, Ledo, Cafe Brazil, Grand Black&Easy, Grand, Nescafe, Vispak Zlatna Džezva, Fruit, Dorina, Kent, Elvita, Tops, Argeta, Poli, Perutnina Ptuj Natur, Neoplanta Fruštuk, Menprom – Premi goveđi pršut, Durex, Becollino, Johnsons baby, Kosili, Pharmamed, Listerine, Bic, Domestos and Violeta toilet paper.
(Source: klix, photo DAN.ba)
