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Sarajevo Times > Blog > BUSINESS > Analysis of Foreign Investments – Who Trusts The BiH Market The Most
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Analysis of Foreign Investments – Who Trusts The BiH Market The Most

Published: September 7, 2025
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The inflow of foreign direct investment (FDI) into Bosnia and Herzegovina (BiH) decreased in 2024 compared to the previous year. According to data from the Central Bank of BiH (CBBiH), the total inflow amounted to 1.76 billion BAM, representing a drop of 301.2 million BAM compared to 2023, when investments reached 2.06 billion BAM.

The geography of capital remains predominantly regional. Croatia remained the largest investor, with 391.1 million BAM, which makes up more than one-fifth of the total annual inflow. It is followed by Germany with 255.3 million BAM and Slovenia with 247.1 million BAM.

By sector, foreign capital continues to find financial services the most attractive, with 503.8 million BAM invested. Retail trade attracted 219.8 million BAM, while wholesale recorded an inflow of 205.1 million BAM.

At the end of 2024, the total stock of foreign direct investment in BiH amounted to 21.22 billion BAM. The capital structure confirms the country’s long-term dependence on regional sources. Croatia holds 3.22 billion BAM, or 15.2% of the total investment stock, while Austria and Serbia follow with 2.9 billion BAM (13.7%) and 2.8 billion BAM (13.3%).

Viewed by activity, the largest stock of foreign direct investment is in financial services (4.27 billion BAM), followed by telecommunications (2.02 billion BAM) and wholesale trade (2.01 billion BAM).

The CBBiH stated that it simultaneously conducted a revision of data for the previous two years in order to adjust the statistics based on new information collected during the research for 2024.m, N1 writes.

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