Transparency International Bosnia and Herzegovina made the observation and analysis of the first week of the election campaign for the selected 10 political parties, taking into account advertising in electronic and printed media.
The results of monitoring showed that the Party of Democratic Action (SDA) has leased by far the most media coverage in the first days of the campaign, and thus spent the most money for advertising.
When it comes to preparing advertisements, the highest cost of making the ad had the Alliance for Change – about 135,000 BAM, then SNSD DNS around 106,000 BAM, SDP 36.000 BAM, SDA about 30,000 BAM, DNS individually about 18,000 and PDP 11,000.
In addition, it is important to note the information on the advertising media parties, where Hayat TV had by far the most commercial releases of political parties and candidates – a total of 91 ad commercial value of 43.145 BAM, while the biggest commercial value ads recorded on RTV BN (54,778.23 BAM).
ST/ photo Slobodnaevropa
