Sisters Elma and Amra Beganovic, who are living in New York, have the formula on how to succeed by using social networks.
About their successful business via social networking also wrote the Financial Times, while dealing with young people who earn the money in the same way.
These two sisters perform “digital effect” in the world of fashion and lifestyle and they have nearly two million followers on Instagram.
Amra and Elma worked with brands Avon, Johnson & Johnson and Uber.
These two sisters separately have about 658,000 and 617,000 followers on Instagram, and 148,000 and 271,000 on Twitter. Number of followers among the three most popular Instagram bloggers is around 2.84, 1.76 and 1.6 million.
Amra and Elma are originally from Sarajevo and they are 31 and 32 years old. They left Sarajevo at the beginning of the war in BiH with their family and they first went to Finland and then in Washington.
In 2013, the sisters left the lawyer and economic affairs and established a marketing company that now employs 12 young people from BiH who are working from home.
They publish everyday life things, and they are often paid to attend some fashion events. Due to the large number of followers, they are often engaged by famous fashion brands.
Their photos are high quality – made with professional cameras, and they like to see social networks as a science.
Sisters also speak about “universal desire” of women to look like the best version of herself.
Both sisters annually make around 715,000 USD.
(Source: Radiosarajevo.ba)
