University ”Vitez” in Travnik, in cooperation with the US Embassy in BiH will have a promotion of the book ”Marketing of Locations” by Philip Kotler, Donald H.Haider and Irving Rein, reports FENA.
The promotion will be held tomorrow, 23 February,
The book has been translated to BHS language with help of the US Embassy.
The book promoters are PhD Saša Vujić and Thomas Mesa, head of PR office of the US Embassy.
The book deals with the economic theory of attracting investment, industry and tourism to cities, states and the nation, said the University.
The book promotion is the continuation of cooperation between the US Embassy and University ”Vitez” from Travnik, that received a book donation from the Embassy.
