‘’In Bellissima we are extremely proud of the 15 years of existence as an exclusively B&H fashion brand. We started our own production, developed a network of branches and developed franchising in the country and region, and there is the possibility of expanding Bellissima to the markets of East Africa, Ukraine, Poland, Israel, and the US’’, said to Fena the PR and Marketing Manager of this Company Maja Tuljković.
She added that Bellissima, engages 10 companies as subcontractors in the production of their collection, and that, despite the bad business climate, their trend is growing and development continues.
“Bellissima is the first exclusive B&H brand that began its story in 1997 as a family company. Since then it is proudly developing, and every year is investing more, better and higher quality. It was registered as a company in 2002, and today, after 15 years of existence, is under our 100 percent ownership’’, said Tuljković.
The main activity of the company is designing, manufacturing, retail and wholesale women’s fashion garments. Bellissima has completed the production process, and is doing it all through two collections a year: autumn/fall and spring/summer.
“Belllissima has a sales network through its own and franchise retail outlets in the region. We operate on the territory of B&H, Croatia, Serbia, Slovenia, Kosovo and Montenegro’’, explained Tuljković.
Currently, Bellissima employs around 80 people in production, administration and sales facilities, and indirectly employs around 400 people in the manufacturing facilities in B&H through cooperation with local companies.
“Bellissima is primarily intended for businesswomen between 30 and 50 years old who like classic and elegant clothing, but at the same time it follows global trends when it comes to fashion. Bellissima collection is divided into two lines: trend and classic’’, said Tuljković.
At the recently held fair The Gallery in Dusseldorf, Bellissima confirmed its intention to the additional expansion of its market to countries in Europe, as well as on the world market.
“The reactions of visitors to the stand of Bellissima were very positive, and the possibility of expanding Bellissima to the markets of East Africa, Ukraine, Poland, Israel and the US is open’’, said Tuljković in an interview for Fena.
(Source: Fena)
