The revenue of the B&H industry Vispak d.d. in the 10 months of this year amounted to 29.196.251 BAM and is an increase of 92 percent in relation to the same period in 2010, when AS Group bought this company.
The increased volume of production and placement of Vispak brand is the result of stronger marketing activities aimed at promoting the quality of Vispak products, which is based on the competencies for law of Bosnian coffee and cuisine.
‘’It took less than three years for Vispak to ensure its rightful place in the domestic food industry. We returned Vispak brands to retail shelves, alongside developing new brands. This year there was also significant market penetration in the markets of the region, and our exports reached 20 percent of the total turnover of the company, said Rusmir Hrvić, Director of Vispak.
(Source: Fena)