The latest Skoda Fabia, which was launched at the end of 2014, saw sales increase 55.2 percent in Western Europe and 50 percent in Central Europe.
Skoda model campaign will be continuing over the next few months -with, among other things, the world premiere of the new Skoda Superb on Feb. 17 in Prague. Sales will launch in June. Last year, the manufacturer sold 1.04 million cars-the first time in a calendar year that the brand had sold more than 1 million vehicles.
“Skoda has made a promising start to the year,” says Werner Eichhorn, Skoda Board Member for Sales and Marketing. “We are in an excellent position with our current model range and the upcoming highlights.”
Skoda recorded double-digit growth in Romania (500 vehicles; up 40.6 percent), Serbia (400 vehicles; up 64.2 percent), Bulgaria (200 vehicles; up 105.7 percent), Bosnia (100 vehicles; up 6.2 percent) and the Baltic States (600 vehicles; up 97.4 percent).
Skoda also achieved further growth in Central Europe in January, where the brand’s sales increased 19.6 percent to 13,400 (January 2014: 11,200). Skoda’s market share grew to 21.4 percent across the region.
(Source: thediplomat)
